LEASING AND MARKETING
*NEW!* Win the “game” of Occupancy and Income! (Half-day only)
Win, lose, or draw? It is up to you to determine if you want to be the market leader, follower, or worse yet, bottom ranked. Competition is high, budgets are tight and you need leases NOW! Do YOU have a strategy?
Learn secrets to market more, spend less and increase occupancy by incorporating the right plan, shape up your leasing with a personal “Sales Trainer” who will drill you into a closing machine, step above hum drum marketing and jump into creative ideas, reposition your community demonstration for a game changing in-person experience, level the playing field with easy follow up and post play sales activities, sprint ahead of the competition with an effective daily practice that builds lasting momentum, shake off the winter doldrums and get in shape!
How To Be Purple (Half or Full-day available)
Learn low-cost innovative ways to marketing your community’s unique advantages.
Don’t blend in with the competition, stand out from the crowd! If everyone else is beige, you should be purple!
Phenomenal Phone Proficiency (Half or Full-day available)
Interactive workshop designed to get the most out of your best tool: the telephone.
Open a quality conversation and use the client’s momentum to carry them through the door! Create excitement and desire using verbal pictures.
High-Speed E-Leasing (Half or Full-day available)
Did you know that 50 percent of all Internet leads go unanswered by apartment communities?! Learn the vital techniques of Internet communication to turn a lead into a resident.
Understand what your Internet prospects really want and expect and why it’s critical for your community to establish online communication. Learn key elements of an effective follow-up e-mai to convert a lead into a visit and a lease!
Spring Clean Your Leasing Techniques (Half-day only)
When it’s time to dust off the winter doldrums and perk up your leasing presentation.
Great refresher for leasing and management staff that can get your leasing groove back! Add “Sense Appeal” to your tour for memory points.
Close, Close, Close (Half or Full-day available)
Apply sure-fire closing techniques to your leasing presentation that can double or triple your closing rates.
Take the fear out of asking for the money and learn 10 closing cues to develop sales techniques. Integrate closing questions throughout the leasing presentation.
Secrets of a Mystery Shop (Half-day only)
Utilize shopping reports as a training tool for future leasing success.
Learn seven reasons property management companies shop their onsite teams, evaluate your strengths and weaknesses using a shopping report as your guide, and set goals to increase leasing effectiveness and attain a perfect shopping score!
Show and Sell (Half-day only)
Are you a tour guide or a Leasing Consultant? Know the difference!
Be planned without being canned...forget the spiel, be for real! Merchandising that helps you sell and watching body language.
Low Cost / No Cost Marketing (Half-day only)
Learn low cost innovative ways to market your community's unique advantages.
Tips and tricks to create excitement when advertising your community, easy ways to increase the effectiveness of your outreach marketing without breaking your budget and jazz up your resident retention efforts with easy to implement low cost ideas.
RENEWED "It's Showtime!" *Official Basic Leasing Seminar (Full-day only)
Lights, camera, ACTION! Rehearse to be a Leasing Star and give a flawless performance at every presentation.
Tips on giving a perfect performance every time, attracting a larger audience with your own commercial, “Setting the stage” from Opening Night through Closing the Sale, mastering the closing questions to use throughout your presentation, discovering your audience and learn to improvise, understanding Fair Housing with an overview of the law, and creating a presentation that will award you with a “Full House!”
MANAGEMENT AND LEADERSHIP
Going Global - A Journey in Diversity (Half-day only)
How do we perceive other cultures , people and beliefs, and how does that impact our bottom line?
Broaden sales skills to encompass global citizens, understand different communication styles and unravel misconceptions/biases of other cultures.
Recruit, Hire, Train and Retain (Half-day only)
How do we expect to retain our Residents, who pay to live with us, if we cannot even retain our staff who are being paid to work with us?
Hire using better recruiting and interviewing techniques, provide tools for success with planned training and celebrate staff with recognition/rewards. Learn keys to staff productivity.
Embracing Change (Half-day only)
Since we cannot hide from change, we’d better make sure we are ready for it.
Skills to successfully adapt to a changing environment, break bad habits and develop good ones. Tips on how old dogs can be taught new tricks!
Fair Housing Focus and Fair Housing for Maintenance Techs (Half-day only for each)
Understand the protected classes along with their definitions and applications.
Review local and national cases of housing discrimination. Learn how technicians can react fairly in providing services and compete in a Fair Housing Jeopardy-style game.
Ethics Affects Everyone (Half-day only)
Sarbanes Oxley and beyond-Designed with property managers in mind.
Learn how business ethics affect everything from the corporate office to the maintenance shop, gain a thorough understanding of ethics and their impact from generational studies to academics. This class is guaranteed to open your eyes and influence your supervisory skills.
*NEW!* Train The Trainer (with or without Mark Cukro) (Half-day only)
Perfect for those who either train others or just want better presentation skills.
Understand the different learning styles to increase learning outcomes, try new activities to increase participation during your presentations, and gather resources and ideas to create effective handouts and visual aides.
*NEW!* A.C.T. Safe (and savvy) (with Mark Cukro) (Half-day only)
Do you know how to ACT with power? Take charge of your well-being.
Become more confident in your attitude and stance, discover how to identify questionable behavior and avoid threats, and learn essential martial arts skills that enable you to maintain control.
World-Class Customer Service (Half or Full-day only)
Every time we interact with a resident, we have a moment of truth. How we manage those moments of truth reflects on our organization.
Principles of exceptional service along with effective communication and body language. Keep customer confidence through creative problem resolution.
Stop the Bleeding! Retention First Aid (Half or Full-day available)
You work hard to get the lease, now keep your residents happy and renewing.
Ten tips to understand residents and their needs. Know that “re-sell” is different than “sell” and enact a long-term retention program.
The One and Only You (Half-day only)
Why wait for someone else to launch your career?
Take responsibility and go for your goals with determination and purpose. Contribute to your own professional success and make yourself invaluable to your employer.
How To Get Your Groove Back (Half-day only)
Get out of the ditch and into your niche.
Learn immediate and practical ways to swing into high gear and make your days more effective and productive.
Our trainer comes to you with customized training for your company's needs.
(Half-day or Full-day available)
Request a day from Rebecca's schedule and enjoy the possibilities! Choose from any of the training topics offered in the Destination Training 2009 series or choose from the other highly demanded workshops listed in our online training library.
*Power Training is provided on a first-come-first-served basis. Registration for this training should be done by telephone.
Training Prices, Discounts, Materials
Half-day: $79 per attendee
Full-day: $145 per attendee
Renewed "It's Showtime!" Basic Leasing Seminar (Full-day): $145 per attendee
Webinar: $45 per person
|EARLY BIRD DISCOUNT: Sign up 15 days before your selected training date and pay...
||VOLUME DISCOUNT: Sign up 4 or more employees from your company and pay...
- $69 for half-day
- $135 for full-day training
- $40 for webinar
- $69 for half-day
- $135 for full-day training
- $40 for a webinar
Training workshop attendees will be provided a workbook and certificate of completion for each session attended.
Breakfast is provided for morning half-day sessions and a snack is provided for afternoon half-day sessions. Individuals attending full-day training (morning and afternoon sessions) will receive a one-hour break between sessions to leave and eat lunch.
"It's Showtime!" is the only full-day seminar in which attendees will be provided a continental breakfast and a lunch.
Full House Marketing
7920 ACC Blvd
Raleigh, NC 27617
p 919.362.6282 | p 866.29.TRAIN | f 919.362.7508
FullHouseMarketing.net | FHMTraining.com